Sharpe Financial has been advising large global and small domestic financial companies successfully since February 2012.
We understand the importance of a well-managed reputation when it comes to building brand advocacy with stakeholders and opinion formers. To enhance and protect this, we use integrated communications.
We are driven by our sincere interest in the company, its people and its products and services. Motivated by our curiosity, creativity and passion for communications, we work in close partnership with our clients. At the same time, being outside our clients’ organisation enables us to look objectively at opportunities and threats and give clear advice. We are a no-nonsense firm believing in honesty and transparency.
For our (international) corporate clients we are their first point of contact for Dutch and Belgian media.
A good plan violently executed right now is better than a perfect plan carried out next month.
Mark Beers has more than twenty-five years of international experience in
corporate communications, media relations, financial public relations,
marketing PR, issues management, crisis communications, public affairs,
media training and congressional facilitation.
After working for two PR agencies for six years, Mark worked for various sub-contractors of Fortis and ING in the past 15 years. 10 of those years, he concentrated on asset management and investment products. As European head of communications of ING IM, he managed various communication agencies, based in the Netherlands, the UK and the Nordics
Mark is fluent in Dutch (native speaker) and English (full working proficiency), has limited working proficiency in Danish and Spanish and speaks German and French on a conversational level.
Frans Gunnink has more than twenty-five years experience in financial media and communications. He was among others editor-in-chief, publisher, and project manager for leading financial media, such as IEX and Het Financieele Dagblad.
Frans is a specialist in reaching the retail and institutional investor. He has been working as a consultant since 2000.
Native Dutch speaker Frans is fluent in English and German and has limited working proficiency in French.
Wouter Goedkoop has more than twenty years experience in marketing, direct marketing, marketing communications and text production. Wouter obtained a Bachelors at the Hogeschool van Economische Studies in Amsterdam and graduated in American studies at the University of Amsterdam.
At Sharpe Financial, Wouter runs the publication desk and is responsible for processing and issuing our clients’ research, market analyses and press releases. Wouter is native Dutch speaker and writer and fluent in English. He speaks Spanish, German, and French on a conversational level.
After his university Jan Willem Mout has been working as a journalist, investment writer, editor and translator in the financial industry since 2000. He has written and translated websites, (email) newsletters and for various international asset managers and financial institutions. He has a great knowledge of for example investment strategies and economic issues, which helps him to write in an accessible and understanding way for professional audiences.
Jan Willem is a native speaker and writer of Dutch and has professional working proficiency in English and German.